Nars is selling China now, But is opposed to Animal Cruelty?

Refinery29 kept deleting my comments on a recent Facebook Live video with NARS, where I asked them about why they were supporting a company that sells in China, and therefore is fuelling the Animal Testing market.

So, why on earth would a brand like NARS, who usually make headlines for its one-of-a-kind collaborations or latest must-have collections decide to expand to China?

As y’all know, according to animal rights organisation PETA, it is compulsory for foreign cosmetic companies who want to enter the Chinese market to conduct tests on animals before selling their products. There are loopholes, whereby if the product falls under a certain category, they don’t have to be tested pre-market (This is how Burts Bees and the Body shop have tried to get around the rule) but they can still be subjected to off the shelf post market testing.

Of course, fans of the brand were quick to call them out for dropping its cruelty-free status, prompting NARS to issue this statement on its Instagram page.

We want you to know that we hear you. The global elimination of animal testing needs to happen. We firmly believe that product and ingredient safety can be proven by non-animal methods, but we must comply with the local laws of the markets in which we operate, including in China. We have decided to make NARS available in China because we feel it is important to bring our vision of beauty and artistry to fans in the region. NARS does not test on animals or ask others to do so on our behalf, except where required by law. NARS is committed and actively working to advance alternative testing methods. We are proud to support the Institute for In Vitro Sciences (IIVS), a globally recognized organization at the forefront of advancing non-animal methods in China and around the world. NARS is hopeful that together, we can work toward a cruelty-free world. For more on the good work IIVS is doing, see: http://bit.ly/2rVjnwV

 

We want you to know that we hear you. The global elimination of animal testing needs to happen. We firmly believe that product and ingredient safety can be proven by non-animal methods, but we must comply with the local laws of the markets in which we operate, including in China. We have decided to make NARS available in China because we feel it is important to bring our vision of beauty and artistry to fans in the region. NARS does not test on animals or ask others to do so on our behalf, except where required by law. NARS is committed and actively working to advance alternative testing methods. We are proud to support the Institute for In Vitro Sciences (IIVS), a globally recognized organization at the forefront of advancing non-animal methods in China and around the world. NARS is hopeful that together, we can work toward a cruelty-free world. For more on the good work IIVS is doing, see: http://bit.ly/2rVjnwV

A post shared by @narsissist on

While this statement is obviously an effort to try to  walk the line between appeasing opponents of animal testing while also maintaining its presence in the Chinese market. It’s not good enough.

One Instagram user commented on the post calling for Nars to cease operations in China: “The way to fight for a cruelty free world is for LESS BRANDS TO SELL IN CHINA. If every brand chooses not to sell there, they’ll have no makeup and they’ll be forced to change. You are taking a step towards animal cruelty,” they wrote. “SO disappointed,” commented another,user. “You obviously don’t believe in animal welfare if you are willing to sell to China. Never purchasing NARS products again.”

While Nars no doubt intended this statement as a gesture of goodwill to let the public know it’s not oblivious to concerns about animal testing, it doesn’t seem to have been received as positively as the company had hoped. But until China changes its regulations, this is an issue that’s going to continue to plague global beauty brands.

There are currently petitions on change.org to try to change the brands mind, and fans are voicing their opinions on this disappointing move which will no doubt hurt the brand, however bearing in mind the chinese beauty market is worth over $30bn, this is just another example of where profits trump ethics.

NARS had been one of the most dependable cruelty-free brands for a lot of consumers. The recent changes to the NARS Cruelty-Free stance are upsetting to many. I encourage you to reach out and let NARS know that being cruelty-free does matter to you, and that this change in the NARS cruelty-free status may mean losing you as a customer. The more of us who stand together and voice our disappointment, who knows? They might listen.

There are 100’s of cruelty free brands out there to try, so please check them out:

http://features.peta.org/cruelty-free-company-search/index.aspx

http://www.peta.org.uk/living/cruelty-free-cosmetics-11-beauty-products-uk-vegan-friendly/

Until next time,

Hx

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